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Finally, the European Version of Aip U5 goes on sale in Germany

Publish Date: 2020.08.17

    How many sales U5 can achieve in Europe will give the brand more or a supplementary role.


    An epidemic has brought severe and demanding challenges to too many "new entrants" in the auto industry, among which AiC is one. During the Chengdu Auto Show, Fu Qiang, the company's co-founder and President, admitted in an interview that the black Swan's impact on The company was multiple. After that, the negative publicity continued to affect the four-year-old startup.

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    On August 13 (Beijing time), the European version of an electric SUV for export to the European Union, the SUV for export to The European Union, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe, the SUV for export to Europe. The European Version of Aic U5 is based on the pure electric MAS platform independently developed by AiC, providing 410km range of WLTP under working conditions with a battery capacity of 63kWh. At present, the European Version U5 has been the first in Germany to begin pre-sale and market delivery.


    "Our mission is to provide the European market with a high quality, affordable and environmentally friendly electric vehicle that will make smart electric vehicles a viable option for European users," said Dr Chris Calisson, Executive vice President of The Company. Because of the competitive price of the European U5 and the German government's support for electric car buyers, we prefer to sell in Germany."

    Meanwhile, it is understood that in the European market, the European Version of The Aldrich U5 has launched two models, the standard version and the luxury version. The pre-subsidy price is 37,990 euros and 40,990 euros respectively. In Germany, the standard version can enjoy up to 9,480 euros of government subsidies, and in other European countries, users can also enjoy a considerable amount of government subsidies.

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    The U5 standard Version covers white, blue and purple painting and supports optional black two-color painting of the car roof. As an entry vehicle, the Standard Version of the European Aip U5 is equipped with the ADAS automatic driver assistance system, which integrates AEB automatic emergency braking, LDW lane departure warning and BSM blind spot monitoring.

    As for marketing channels, The company has chosen to work with European electronics retail giant Euronics, and the European Version of the U5 will reach consumers directly. In the next few weeks, The company will be the first to launch an online subscription in Germany, where users will be able to test drive, test drive and buy the U5 at 45 electronics and electronics retailers in major cities. It will gradually expand to other European countries such as France and Norway.

    Admittedly, as the first Chinese new-power car company to enter Europe, The biggest first-mover advantage of AiC is that it has caught up with the rapidly rising European new energy market. According to foreign media statistics, the European market continued to grow at a high rate in July. New-energy car sales in Germany, France and the UK rose 289%, 298% and 286%, respectively, from a year earlier.

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    A total of 76,000 new energy vehicles were sold in the five core European countries of Germany, France, Britain, Italy and Spain, with a total increase of 278% and 27% respectively. Therefore, even in terms of brand voice volume and marketing channels, Aldrich U5 is still slightly inadequate, but the huge demand of the end users also ensures that aldrich U5 can get a "share of the market".

    However, for Aip, the sales of U5 in Europe will be more complementary to the brand as a whole. Follow-up to continue to seek survival, still need to force the domestic market segment. After all, At the Chengdu auto show, Fu Qiang also touted a target of "13,000 cars" a year


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