On February 18th, the all-new CT5 began pre-sales. On the official account, Cadillac did not forget to carry out a wave of promotion and gave the all-new CT5 the attributive "the fastest four door mass-produced gasoline car within 350000 yuan".

However, there are too many attributive combinations, including 350000 yuan interior, four door, mass-produced, and gasoline cars, all of which add up to make this new CT5 surpass many star models. But in the entire Zhejiang race lap speed ranking, it can only rank 96th.
In fact, it is already extraordinary for the all-new CT5 to achieve such results, and for the upgraded model of this CT5, the official has only launched two versions to choose from, named "City Sports Edition" and "Track Performance Edition". It seems that Cadillac needs to change its mindset in selling cars.

Even though pre-sales have started, the pre-sale price has not been announced. Based on the configuration, the naming convention of the all-new CT5 is different from before. It can be speculated that the City Sports Edition is similar to the current Luxury Pro Edition, while the Track Performance Edition is estimated to be similar to the current Platinum Edition. That is to say, the official guide prices for the two versions of the all-new CT5 may be around 300000 yuan and 340000 yuan.
It is suspected that many potential consumers have gone to 4S stores to inquire, and have been informed by sales that the terminal price of the all-new CT5 starts at 220000 yuan. Referring to the current terminal price of the luxury Pro, it is also around 220000 yuan. Therefore, what netizens have said is very likely.

Of course, SAIC General Motors, which has been deeply immersed in the frenzy of "fixed price", is unlikely to use the rhetoric of terminal price when officially announcing the price of the new CT5. "Fixed price" is still a good language. In short, even if it is only lower and not higher, within the scope of attributes, the first place in the circle cannot escape the "fixed price".
The pre-sale has been launched, but the pre-sale price has not been announced, which has caused dissatisfaction among netizens. Some people believe that starting pre-sales is just a matter of observing the market's heat, how many potential consumers there are, and finally determining how to set a "fixed price".

This approach is not uncommon in the entire SAIC Group, and the reason for doing so is simple - to maintain profits as much as possible while ensuring sales.
Data shows that in the past few months, the monthly sales of the current CT5 have been mostly above 5000 units, making it Cadillac's best-selling model; XT5 sold over 3000 units in May, making it the best-selling SUV in Cadillac; The data for other car models is not very good, mostly with monthly sales of less than a thousand units.

It is reported that Cadillac's cumulative sales for the whole year of 2024 were only 113800 units, a year-on-year decrease of 37.8%. In 2021, Cadillac achieved a sales volume of 233000 vehicles for the whole year, and the highlight moment is no longer there, obviously due to the impact of the new energy wave.
Under the impact, it is reported that the current CT5 terminal has fallen below 200000 yuan, which is nearly 100000 yuan lower than the official guidance. The luxury car that used to make a lot of money is gradually being squeezed out.