On February 17, BYD Group announced a brand renewal and upgrade, and released a new logo. Compared with the old logo, the new logo has made adjustments to the circle frame lines and font details on the basis of retaining the very passionate red color and the circle enclosure, and changed the original sharp angle of the glyph into a circle with more mathematical aesthetics. On the whole, the corners are more rounded and generous, showing a sense of affinity and openness, which is intended to further highlight BYD's "people-oriented" concept.

　　It is reported that the new logo of BYD Group will be used in its electronics, new energy, rail transit and automobile industries, among which the brands in the passenger car segment of the automobile industry will use their own brand logos.

　　At the same time as the brand renewal, BYD Group has also upgraded the logo of its BYD cars. Compared with the old logo, the new logo has been optimized in terms of visual angle, in line with the current graphic design trend, and the new logo is more three-dimensional. And design aesthetics, more recognizable.

　　(The pictures in the text are all from BYD)

　　This article is reproduced from Gasgoo