The end of the year has come. Looking back at the Chinese auto market in 2021, the triumphant growth of the new energy vehicle market is impressive. The China Association of Automobile Manufacturers predicts that China's total automobile sales will be 26.1 million in 2021, a year-on-year increase of 3.1%. Among them, the sales volume of new energy vehicles was 3.4 million, a year-on-year increase of 1.5 times. In this context, major auto companies have also issued big moves at the end of the year, launching a wave of blockbuster new energy vehicle products.
Among them, NIO launched the medium-sized intelligent electric coupe ET5, which "stirs" the market with supercar genes; built on the EVA platform, Mercedes-Benz EQS "enters" into the new energy market with a flagship attitude; all-round self-renewal, 2022 model zero Run T03 to win young users; iCar ecological blessing, Chery QQ ice cream has entered the A00-level market strongly.
Weilai ET5 "stirs" the market with supercar genes
On December 18, NIO released the medium-sized smart electric coupe ET5, which launched two models with battery capacity of 75 kWh and 100 kWh. The starting price of the new car is 328,000 yuan before the subsidy, and the starting price of the BaaS program is 258,000 yuan before the subsidy. Delivery is expected to start in September 2022.
Wei Lai ET5 Zhang Yi/photo
The appearance of ET5 is composed of a simple and clean surface and organic and humanized details. It combines the NIO supercar gene and the concept of "designed for autonomous driving"; the interior space design continues the concept of "second living room", exquisite, There is temperature. The new car is equipped with NIO’s latest automatic driving technology NAD (NIO Autonomous Driving). Through the NIO super-sensing system Aquila and the super-computing platform Adam, ET5 will gradually realize high-speed, urban, parking, and battery exchange scenarios, a point of safety and relaxation throughout the journey To the point of autonomous driving experience.
ET5 is the fifth model released by Weilai. With its good product power and high cost performance, it has won the attention of many consumers. Li Bin, the founder, chairman and CEO of Weilai, also said, "It is indeed the car with the largest number of reservations within 24 hours after its release in our history."
Since 2021, Weilai Automobile has been rising steadily. Its sales in September exceeded the 10,000 mark in one fell swoop. The cumulative sales from January to November were 80,940 vehicles, an increase of 120.4% year-on-year. With the addition of electric sedans ET7 and ET5, NIO’s product matrix has been continuously enriched. At the same time, as the “core shortage” continues to alleviate and production capacity continues to increase, NIO’s automotive market can be expected.
Mercedes-Benz EQS "comes into the stadium" with a flagship attitude
On December 17, the new EQS, the flagship model of the Mercedes-EQ brand, officially landed on the Chinese market. A total of 4 models were launched, priced from 1.0796,000 to 1518600 yuan.
Mercedes-EQ brand new EQS enterprise photo courtesy
The new EQS is based on the "bow-shaped body" developed from the pure electric platform, and combines the "seamless" body design aesthetics to show elegant beauty; the 1.41-meter-long MBUX ultra-linked screen runs from the main driver to the co-driver, three pieces The high-definition screen with a resolution of up to 209 PPI brings delicate visual effects; in terms of power, the new EQS uses NCM811 ternary lithium battery and is equipped with a power battery of up to 111.8 kWh, achieving an ultra-long cruising range of up to 849 kilometers under CLTC conditions. .
It is understood that the new EQS is the first model based on the Mercedes-EQ Large-scale Electric Vehicle Architecture (EVA) platform and the industry's first large-scale pure electric luxury sedan. Jan Madeja, President and CEO of Beijing Mercedes-Benz Sales and Service Co., Ltd., said, “For a long time, we have been committed to providing Chinese customers with new luxury products and'heart' luxury services. The new EQS is the latest proof that we have brought this dream into reality."
As of the end of this year, the EQ family has reached four pure electric models in China, and the "ABC+S" lineup has formally formed. Next, the new EQE, EQS pure electric SUV and EQE pure electric SUV will also enter the Chinese market one after another.
2022 zero-run T03 wins young users with self-renewal
On December 28, the 2022 Zero Run T03 was launched online. There are five versions of the new car, including the glazed version, the dazzling crystal version, the pearlescent version, the Yaojin version, and the star diamond version. The price range is 68,900 to 84,900 yuan.
2022 Zero Running T03 Enterprise Photo courtesy
The 2022 Zero Run T03 is equipped with ESC system, voice recognition control, reversing image, EPB, automatic parking, uphill assistance and 15-inch aluminum alloy wheels as standard, which better meets the user's personalized pursuit; the new car is equipped with self-developed The integrated electric drive assembly adopts a permanent magnet synchronous motor and a front-drive layout, which can achieve a maximum power of 80 kW and a maximum torque of 158 N·m; in addition, the new car is equipped with a lithium iron phosphate battery, and the NEDC has a comprehensive battery life of 403 kilometers.
As a high-end pure electric car with a certain market foundation, the Zero Running T03 relies on its personalized advantages in intelligence, power, and battery life to gain a good brand voice and market return in the market segment. The data shows that the zero running T03 received 9,297 orders in November. Thanks to this, Leapfrog Motor won 16,310 orders in November; as of the end of November, 73,561 orders had been obtained, fulfilling the full-year order target ahead of schedule.
In response to the individual needs of consumers, we will realize a full range of self-renewal with the launch of 2022 models. The 2022 Zero Run T03 not only has a novel name, but the exterior and interior design also adopts the aesthetic design concept of curved surface technology, which is more in line with the aesthetics of current young users.
Chery QQ ice cream is advancing strongly with iCar ecology
On December 28, Chery QQ Ice Cream, the first model of Chery iCar, was officially launched. The new car has launched three models, with a range of 120 kilometers and 170 kilometers, and the official guide price is 29,900-43,900 yuan.
Chery QQ ice cream image courtesy of enterprise
The overall appearance of QQ ice cream is square, with 7 different candy color coatings, and it is matched with U-shaped structure daytime running lights. The overall is cute and cute; the interior layout is simple and smooth, and the color matching is adopted in many places, which is more lively; safe configuration On the other hand, the new car comes standard with automatic driving lock, low-speed pedestrian warning system, tire pressure alarm and so on. In addition, car owners can register and authenticate their vehicles on the iCar Eco-Mobile App, enabling remote switching of air conditioners and low beam lights.
Chery QQ must be familiar to everyone. Its cute and compact appearance has won the favor of countless consumers. In the 10 years since its launch, the sales volume exceeded 1 million. Nowadays, the arrival of QQ ice cream has brought the former mini-car leader back out of the arena. Lovely shape, competitive price, iCar ecological blessing... Can the buff superimposed QQ ice cream recreate the glory of QQ models in the past? let us wait and see.
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