Company Profile

Shandong Zhenyuan Automobile Wheel Co., Ltd. was founded in 2002. It is located in the beautiful Jiangbei Water City - Liaocheng, Shandong. The company's total assets have exceeded 700 million yuan and more than 400 employees. It is a company specializing in the design, development, production and sales of lightweight automobile wheels. As a national high-tech enterprise.

After 19 years of innovation and development, the company has established a complete, scientific and efficient quality management system and a perfect after-sales service guarantee system. It has an enterprise technology center in Shandong Province, and has successively won the advanced unit of local financial resources construction, and the specialized and special new enterprise in Shandong Province. Shandong Gazelle Enterprise and other honorary titles.

The company attaches great importance to product research and development and technological innovation, and has formed a wheel research and development project team with Leifeld AG of Germany, Pohang Iron and Steel Group of South Korea, Qingdao Automobile Research Institute of Jilin University, and Shandong University respectively, and has developed 5 series of more than 200 varieties of steel wheels Mainly, since 2016, a total of 36 invention patents, 32 utility model patents, and 4 design patents have been declared. The company's patented ultra-lightweight steel wheel has a number of key core technologies, and its indicators are in the forefront of the industry. The lightweight steel wheel was jointly evaluated by the Shandong Provincial Economic and Information Commission and the Shandong Provincial Department of Finance as the first (set) major technology in Shandong Province. Equipment and key core components.

At present, the company has reached strategic cooperation with 16 large state-owned enterprises and state-owned enterprises, including China FAW Jiefang, China National Heavy Duty Truck, Beiqi Foton, Shaanxi Heavy Duty Truck, SAIC Hongyan, Jiangling Heavy Industry, etc. The company has reached a 40% market share in the domestic lightweight market.

In 2020, the company will achieve sales revenue of 550 million yuan, with profits and taxes exceeding 120 million yuan. In January 2021, the "Xinzhenyuan high-strength steel wheel" project was included in the work report of the Liaocheng government and was identified as an annual key project by the Shandong provincial government , the company's new plant with an investment of 1.125 billion yuan is under construction. After completion, it will become an intelligent green factory for domestic steel wheels. At the same time, the company has officially started IPO listing preparations and plans to complete the main board listing in 2023.

The company takes "prospering the enterprise and enriching the people, win-win symbiosis, serving the country through industry, and giving back to the society" as its corporate purpose, and adheres to the corporate mission of "innovating technology, serving green and safe transportation". Transformation strategy, that is, to adhere to the leadership of innovation, with lightweight steel wheels as the core, and the construction of an integrated lightweight and high-load tubeless wheel, non-pneumatic wheels and commercial vehicle aftermarket service platform as the two wings, so as to double the sales revenue of the company in three years Double, quadruple in five years, will
Zhenyuan Wheels has built itself into an outstanding wheel R&D and manufacturing enterprise at home and abroad, realizing the evergreen and sustainable development of the enterprise, and striving to make greater contributions to the energy saving and emission reduction of my country's road transportation industry and the transformation and upgrading of the automobile industry.