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Tesla Asia Pacific adjusts its structure

Publish Date: 2022.07.09

On the evening of July 8, Sina Technology learned that the reporting structure of Tesla's Asia-Pacific region has been adjusted, and the country manager of the Asia-Pacific market has changed from reporting to the United States to report to Zhu Xiaotong, president of Tesla Greater China. Wang Hao, general manager of Tesla China, who is in charge of sales, has been promoted to vice president of Tesla China. This is the only executive adjustment involving China.


Caijing.com contacted the relevant person in charge of Tesla China for this purpose, but has not received a response from the other party as of press time.


According to public information, in April 2014, Wang Hao joined Tesla as the person in charge of the destination charging project in China. He has served as Tesla regional sales manager, Tesla sales manager, and Tesla China deputy general manager. .


Country markets included in Tesla Asia Pacific include Singapore, Japan, South Korea, Australia and New Zealand. Australia is the largest market in Asia Pacific in terms of volume. But these markets are still small compared to China, the US and Europe. Some of the Model Y and Model 3 sold in these markets come from the Shanghai Super Factory.


In mid-June, Tesla fired the original Singapore regional manager and opened new recruits locally, with more than seven job openings, including a marketing specialist in charge of public relations and retail activities in Singapore, a delivery business specialist, a sales assistants and a project manager responsible for corporate social responsibility. This is considered to be in preparation for this reporting relationship adjustment, and the size of the Singapore market is relatively the smallest in the Asia-Pacific region.


In this round of adjustment, Wang Hao, general manager of Tesla China, was promoted to vice president of China. After the promotion, his rank is equivalent to Tesla's vice president of external affairs. Wang Hao is also the only Chinese executive involved in this round of changes. The position of Zhu Xiaotong, president of Greater China, has not changed.


Today, the China Passenger Car Association released June auto sales figures in China. Tesla China sold 78,906 vehicles, up 138% year-on-year. In June, Tesla’s domestic deliveries reached 77,938 vehicles, a year-on-year increase of 177%. In the first half of 2022, Tesla’s Shanghai Gigafactory will produce nearly 300,000 vehicles, and the half-year delivery volume has accounted for more than 60% of the full-year delivery volume in 2021, of which nearly 100,000 vehicles will be delivered overseas.

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